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Crayon
Competitive Intelligence Software
Official Website https://www.crayon.co/
Price Need to request a demo
Crayon is a comprehensive competitive intelligence platform that tracks over 100 data types across more than 300 million sources. It offers extensive monitoring of competitors' digital footprints, combining AI-powered analysis and alerts to keep businesses informed and prepared.
In which phase of work flow it is involved:
¶ Feature Highlights
- Competitor Insights: AI-automated monitoring and summarization.
- Sales Battlecards: Updates sales teams with the latest competitive intelligence automatically.
- Sales Enablement: Integrated intelligence in tools like Salesforce.
¶ Impact & Benefit
- Efficient Intelligence Gathering: Automates competitor research, freeing up time for high-impact work.
- Strategic Insights: Offers data-driven insights for better decision-making and performance analysis.
- Real-Time Competitor Alerts: Keep track of key competitor activities.
¶ Constraint
- Limited Social Media Tracking: Unable to monitor LinkedIn and current Twitter intel due to platform restrictions.
- Insight Overload Management: Occasional excessive competitor insights in the feed require analyst intervention.