An Interview Guideline lays out the structure of your interview and consists
of what you will say and ask in the interview. It is a guideline for the
interviewer.
The Interview Guideline helps you to interview according to your research
plan. In addition, it ensures that you follow a specific structure across
all the interviews so that results are comparable, allowing you to generate
valuable insights.
It would be best if you prepared an Interview Guideline every time you
conduct an interview-based inquiry with a customer or a group. A script
serves as a guideline to ensure consistency throughout your interview
process.
Introduction: Provide context about the interview’s
purpose and why the interviewee’s insights can be helpful. Ask for
consent to record the interview and take pictures.
Background and demographics: Ask them to introduce
themselves, focusing on relevant background information to your study.
Interview Core: Inquire about the research questions
you need to have answered.
Outro: Say thank you and ask for anything else the
interviewee would like to share.
Formulate what you will say and ask in each section of the interview. Make
sure your questions address what you want to find out about the
interviewee and their thoughts and opinions.
Write the guideline in whole sentences and write out everything you want
to say and ask.
Visually outline the structure of the interview in your script so you can
see where you are and what comes next in the discussion.
Use the script as a reference or reminder of what you want to find out in
the interview.
Be ready to rephrase your questions if something is unclear to the
interviewee.
Don't
You don’t have to read the script word for word in the interview, and it
is just a guide. If you find something interesting taking place in an
interview, but your script does not cover it, explore it anyway and pursue
fruitful new lines of conversation.
When employing an AI like chatGPT for primary research preparation, users
can benefit from advantages including question formulation, a structured
approach, insightful probing questions, methodological guidance,
flexibility, adaptability, and quality assurance.
I would like to conduct some primary research preparation in the field of
(…). The research objective is to (…) and we wanna explore areas of (…).
Can you provide me with an interview guide?
Other Inspirational Tool:
Bard
Tailored for research-related inquiries and can provide more focused and specialized responses in scientific domains.